Wednesday 30 September 2009

Music Video Research

We looked at a selection of music videos to look at the types of locations which a music video is shot at. To get some information and an idea of what locations make a good music video.

Firstly I looked at a video by Paramore, the artist we have chosen to create a music video of one of their songs. I looked at the video ‘Emergency’ which is located in a derelict building, and the video is mainly performance based, as are a lot of rock genre videos. The video has a variety of shots located inside and outside of the derelict building. This type of location seems to suite this type of music and fits to the videos story line. We have decided to include this aspect of location to our music video, as it seems to fit well with our chosen song and the style of music which paramore create.

I also analysed the music video by Avril Lavigne ‘ My happy ending’ which has some tracking shots of Avril on abandoned streets, and it cuts to footage of what the song is about, which we wanted too include into our video, so that it isn’t just a performance based video. Some of the video is also shot in an empty movie theatre, which goes well with the song. We liked the idea of using locations that were empty and abandoned to suit the theme of our chosen song.


I also looked at a video by Evanescence ‘Everybody’s Fool’. I looked at this video as some of the performance based part of the video is filmed on a rooftop looking out on the rest of the city. We thought this would be an interesting aspect to add to our video. We plan to film some of our video on a rooftop in Manchester to get a bird’s eye view of Manchester and set the atmosphere of our video, and also be a good location to film at.

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